When the City of Philadelphia was in need of a design firm to create a spectacular image for the Wawa Welcome America! celebration (promoting America’s Largest Free Concert), we came through with flying colors. Our creative solutions sparked the attention of millions of event-goers in 2011 and 2012. Our unique ability to manage and meet tight deadlines helped our clients focus on delivering a star-studded celebration, featuring some of the most recognized names in music. A perfect ending to a great project. Now that’s what we call a grand finale.
Results: 500,000 attendees each year to the concert alone. Two of the festival’s signature series experienced a 30% increase in attendance from 2011 to 2012.